Benefits of Blogging and WordPress Hosting
Blogging has really grown from being a popular teen pastime to a corporate requirement. The list of the companies dabbling in enterprise blogs is growing and it is expected to reach a huge number in a couple of years as the gap between semantic web and user-interactivity is getting smaller.
What started as a personal online publishing system which allowed individuals to quickly and simply write, publish and distribute their own opinions via the internet has grown to unparalleled proportions which allows businesses to grow and corporate deals to be made. People have effectively utilized the social media and helped it grow into something that is incorporated into the very fabric of our lives.
We’ve experienced the evolution of the social media in the last decade, and we cannot help but ponder over the fact that blogging has completely revolutionized the way we interact with people, thus helping us build a community, sharing thoughts and ideas. Blogging brings communication to a whole new level on the internet. Blogging is so popular these days that millions of people are talking to one another through their blogs right this very moment and in a few years, virtually everyone on this planet will be blogging, whether it’s about their personal life, to share interests and hobbies or about their businesses, to enhance communication and culture in a corporation. In fact we are seeing such a transformation right now. Blogging is a fantastic platform by which marketers are able to reach out to millions of potential buyers on the internet. Blogging also brings branding and public relations to a new level. But how can one effectively use the power of blogging to help change the world!
Jonas Bates, a web enthusiast who works for Webhostgear has written a wonderful article on why you should use the blogging platform to blog about your business and how you can benefit from it.
Blogging and WordPress Hosting
Does your business have a blog? If not, it may be the only one left that doesn’t. Blogging is a key part of any Internet marketing strategy, and many companies are benefiting tremendously from a combination of blogging and WordPress hosting that keeps fresh content associated with your business and directs traffic back to your primary website.
How to Make Blogging and WordPress Hosting Work for Your Business
The Internet is all about fresh content. As the saying goes “content is king.” To get people to your website, you need something new. To bring them back, you need to keep people talking. A blog can serve both of these purposes. Even if your main site needs to stay static by necessity (because you have a lot of offers, for example), your blog can always be changing, and can be a great source of link building too. Don’t shortchange the power of the blog.
But What About the WordPress Hosting? Where Does That Come In?
WordPress hosting is simply the easiest and most effective platform for blogging. A WordPress blog with a WordPress host is easy to set up, easy to use, and easy to optimize. You can have a WordPress blog hosted on a non-WordPress server, but why would you? WordPress hosts are already set up with the right operating system, the right programming language, the right everything for a functional, efficient, eye-catching WordPress blog. There are already plenty of great WordPress features to choose from, and since WordPress is an open source application, new ones are popping up all the time. WordPress is compatible with any web hosting.
Benefiting from Blogging and WordPress Hosting
Once you have your WordPress blog set up with your WordPress host, use it! Don’t let all that functionality go to waste. Make sure you’re posting every day, or at least a few times a week. If necessary, get some of your employees to contribute. As soon as people realize you’re not updating that blog regularly, they’ll stop coming back, and that can cost you big.